Increase Sales Effectiveness™ Train-the-Trainer Certification

Train your trainers to present the Increase Sales Effectiveness™ Program anytime you wish.

Corporate Certification

Let us train your trainers! Our client-focused approach will provide your company with the highest-impact train-the-trainer solution. Whether your trainers are new or have years of training experience, we can train your trainers to present the Increase Sales Effectiveness™ Program anytime you wish.

We recognize your in-house trainers are experts when it comes to understanding your organization, mission, culture, and employees the best. Our focus is to provide sales training that will be customized to your needs in order to deliver a high-impact, results-oriented sales training program.

How to become a Certified Trainer

Step 1 – Attend our Increase Sales Effectiveness™ Workshop
Step 2 – Study the Course Material
Step 3 – Work with our Master Trainer
Step 4 – Deliver the Increase Sales Effectiveness™ Program to your Master Trainer

Please note: after your trainer achieves certification, your company must buy a workshop manual for each participant trained in the Increase Sales Effectiveness™ Program.

Contact us to inquire about bringing the Increase Sales Effectiveness™ train-the-trainer program into your organization.

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Video of the Week: Persuasion vs. Manipulation in Sales

We Train Globally: 6 Continents, 42 Countries, 120 Nationalities

Overview of Our 6-Step Approach:

Recent Training Evaluation Reports

Sales Training Evaluation – Mexico City 2
September 2, 2019
Sales Training Evaluation – Mexico City
August 30, 2019
Sales Training Evaluation – Sao Paulo, Brazil
August 15, 2019

Resources: Sales Videos

7 Ways to Maintain Your Sales Enthusiasm Despite Obstacles – Final Thoughts
January 14, 2020
7 Ways to Maintain Your Sales Enthusiasm Despite Obstacles – Techniques #5, #6, #7
January 14, 2020
7 Ways to Maintain Your Sales Enthusiasm Despite Obstacles – Techniques #2, #3, #4
January 14, 2020

Testimonials

Thanks for the excellent workshop! Hope to meet again in some future workshop. Diego F., Buenos Aires, Argentina

Thanks for an excellent training! Carlos S., Santiago, Chile

I’ve really enjoyed your training, and having felt uncomfortable several times, I am assured now it was definitely a new frontier in some seemingly obvious directions.

Dmitry T., Moscow, Russia

The session this week was really interesting and I particularly liked the high level of interaction you managed to foster in the discussions and exercises. Many thanks for that!

Andre M., Antwerp, Belgium

It was great to meet you and to learn from you during these 2 days of training in Paris. Leopoldo A., France

I appreciate today’s training course, it was a good refresher for me. I really needed it.

Jarek R., US

Thanks for the great training!

Vikas S., Austria

Many thanks for the excellent session,

Piotr G., Warsaw, Poland

Thank you for the training. Will definitely pick the useful tips & practice.

Sian T., Singapore

I enjoyed your training in Santiago very much. Fernando V., Santiago, Chile

Actually it was one of my best sales trainings I ever participated – and I participated a lot, you can believe!

Béla Z., Hungary

Thanks a lot for your training session! Gilles G., Paris, France

Thanks for the training. Really valuable, AND I enjoyed it as well.

Gerwin F., Netherlands

Many thanks for the training last week, I found it a useful reminder of skills long forgotten and actually inspiring in terms of thinking of where I want to go next. I especially liked your energy, which allowed the injection of some humour.

Robert T., UK

Thanks a lot for the interesting training and for your efforts to make it attractive!

Raul A., Madrid, Spain

Thanks a lot for the 2 days of training! I found it extremely useful to refresh some knowledge and learn more new tools.

Alessandro B., Bristol, UK

I enjoyed a lot this training; it was refreshing and generated a lot of reflection in the way that we are making the customer communication. Raul R., Mexico City

Many thanks for the training! Ricardo P., Portugal

Thank you for the refreshing training you delivered! Although this training has been rated as difficult one, thanks to you it was easy to understand and digest. Key is now to start practice as much as possible most of the concepts we learned.

Florin D., Bucharest, Romania

It was a pleasure to meet you last week. Thanks for your help. I wanted to take a moment and let you know that I have been in sales for over 28 years and I was very surprised when you delivered some tips and tactics that no training I have ever been to has mentioned. I was impressed sir. Thank you once again.

Brian G., USA

The training was very good, useful and very interesting. Antonio Z., Sao Paulo, Brazil

The training in São Paulo has been very good and offered the opportunity for me and my team to review how we are addressing the presentations and communications to the different customers we handle and how to become more effective, with actionable insights that we can implement right away. Andrea V., Sao Paulo, Brazil

It’s a great workshop, thanks! Our team appreciated it very much.

Jessica C., Taiwan

I would like to thank you for the great training we had last week.

It was quite useful to me to put in practice some of the concepts you presented us.
Gustavo P., Sao Paulo, Brazil

Great to meet you on the course recently; I am watching for the Towards/Away language all the time now…

Jim D., Ireland

Really appreciate the training, thanks! It will be very useful and I will really try to use it.
Adam G., Warsaw, Poland

Thanks for your time, I found the course very valuable. Phil S., Wellington, New Zealand

Thank you very much for your training! Aldo H., Monterrey, Mexico

Thanks for the trainings those days. It was great, BUT I have to practice more!

Pascal G., Vienna, Austria

Thanks for a good training, and I’m eager to try out some of these new learnings during next week already.

Mickael L., Sweden

Thanks for sharing your experience…

Class was great and Full of insight.
Paulo R., Sao Paulo, Brazil

Thanks for the last 2 days. I found all the parts of the training very interesting and relevant to, not only the work I do, but also my personal life. Nora E., Cairo, Egypt

Tkanks for the tools given during the course – it will be useful for my professional life as salesman.

Fernando S., Buenos Aires, Argentina

It is a great course and shows how to apply this in our daily work/life.
Timothy S., Philippines

Thanks again for the good training session in Antwerp! Dirk B., Stuttgart, Germany

It has been a good course and I am sure I will have the benefit and the challenge with me is to exercise it into real life.

Mulya M., Indonesia

Many thanks for inspiring and uplifting seminar!

Armands D., Latvia

Thanks for your training. It was great and I’ve learned a lot!

Nish B., Melbourne, Australia

Thanks for two days of training; really useful for me!

Melody L., Taiwan

Many thanks for the great training.

Gernot S., Germany

First I would like to thank you a lot for the great experience I had following your training! I gained more skills on the way to look at the psychology of the people we face every day.
Rocco C., Milano, Italy

Thanks for last week training session in Melbourne. I hope can implement the techniques in the daily work. Emil A., Australia

Thanks for the training content, it was useful.

Marcos A., Sydney, Australia

Thanks for the inspirational training!

Kjell A., Sweden

I appreciated the training! Good and relevant content and presented very well.
Anne O., Netherlands

Thank you for your training! Patrick E., Paris